Scripts That Close.
Proven Templates.
Stop reinventing the wheel. Get battle-tested email sequences, cold call scripts, and objection handlers for every industry. Just add your leads and go.
Everything You Need to Close
Each playbook is tailored to your service type and target industry.
Email Sequences
Multi-touch email campaigns with proven subject lines and copy that gets responses.
- 5-email sequence
- Optimal send timing
- A/B tested subject lines
Call Scripts
Word-for-word scripts that help you sound confident and handle any conversation.
- Opening hook
- Qualification questions
- Closing techniques
Objection Handlers
Ready responses for every pushback. Never get stumped on a call again.
- "Too expensive"
- "Already have someone"
- "Not interested"
ROI Data
Industry benchmarks so you can talk numbers confidently on every call.
- Average contract values
- Expected close rates
- Annual value projections
Sample Email Sequence
Accountant → Restaurant industry (5-email sequence)
"Hi [Name], I noticed [Business Name] has grown to 89 reviews - congrats! Most restaurant owners at your stage are spending 10+ hours a month on bookkeeping they hate. We help busy restaurants like yours get that time back. Worth a 10-minute call to see if we're a fit?"
"Quick follow-up - I put together a simple checklist of the 5 tax deductions restaurants miss most often. Happy to send it over, no strings attached. Just reply 'send it' if useful."
"Thought this might resonate - we recently helped a 3-location restaurant group in [City] restructure their payroll tax setup. Saved them $12K in Q4 alone. Different situation, but the underlying issues are similar. If you're curious how, I'd be happy to share the approach."
Sample Objection Handlers
Know exactly what to say when they push back.
"We already have an accountant."
"That's great - most successful restaurants do. Just curious, when's the last time they proactively came to you with a way to save money? We do quarterly reviews specifically looking for savings. If you're happy with your current setup, no worries at all. But if they haven't done that recently, might be worth a second opinion."
"Too expensive."
"I hear you - and honestly, if we can't find you at least 2x our fee in savings or recovered time, we're not a fit. Most restaurant clients see $3-5K in annual savings just from deductions they were missing. Can I show you how we'd look for those in your situation?"
"I do it myself."
"Respect that - a lot of owners are hands-on with their numbers. Quick question: how many hours a month does that take you? Most tell me 10-15 hours. At your hourly value, that's probably $500-1000/month in time. We charge less than half that and it's done by someone who only does restaurant books. Might free you up to focus on what grows revenue."
"Send me some information."
"Happy to - but honestly, a generic brochure won't tell you much. What would be more useful is a 10-minute call where I can show you specifically what we'd look for in a restaurant like yours. Would Thursday at 2pm or Friday morning work better?"
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